Blog

June 8th, 2015

SocialMedia_Jun8_CSocial media marketing has made it possible for businesses to reach targeted audiences easily, and it’s becoming a growing trend. When we talk about social media marketing, Facebook advertising is by far one of the most popular methods out there. More and more companies are starting to advertise on Facebook, and for a good reason - Facebook advertising’s new features allow for better audience targeting, giving an increased return on investment. With that in mind, here’s a rundown on how to advertise on Facebook.

1. Create a Facebook Business Page

First things first: before you can advertise on Facebook, you must have a Facebook Business Page. Log in to your Facebook account and, on the news feed page, click on Create a Page from the left column. Choose the category of your Page that best describes the nature of your business. Then fill out all your business information, including your website, hours of operation, phone number, address, and email. Finally, add creative profile and cover images to attract potential visitors.

2. Define your Facebook ads goals

Facebook offers a variety of advertisement options to choose from, depending on your business’s needs. That’s why it’s important to create goals for your ads, to make sure you’re spending your money wisely while achieving your business goals. Start by asking yourself why you’re utilizing Facebook ads in the first place; defining advertising goals and strategies will help you choose the right type of Facebook ad.

3. Choose an objective for your campaign

Now that you have a Facebook ad goal in mind, it’s time to translate those goals into objectives for your campaign. For instance, if you want to drive more visitors to your business website, your Facebook ad objective is to Send people to your website, but if you want to increase your number of social media followers you would choose the objective Promote your Page. From your Page, click on Create ads and choose an objective to get started.

4. Target your audience

This is the step where most businesses fail at Facebook advertising. You can target your ads based on location, age, gender, language, interests, and behavior. By defining the right audience group, your Facebook ads will be shown to the right people and will give a high conversion rate. After you’ve chosen your target audience, you can decide how much money you want to spend, and choose the time to run your ad.

5. Customize your ad

This process is equally as important as audience targeting. In this step you have the option to choose how your ad will look, by adding up to five images and text that will accompany them. The text is only 90 characters long, so make sure your copy portrays what the content is about, so it will encourage people to click on your ad. Then choose where you want your Facebook ad to show from four options - the news feed, mobile news feed, right column, or audience network.

6. Place your order

The last step is to click on the Place Order button to submit your ad to Facebook for review. You’ll receive an email from Facebook once your ad has been reviewed and approved and is ready to launch.

Facebook advertising requires effective planning, testing, and measuring. You need to experiment in order to find the campaign that works best for your business. If you’re interested in advertising on Facebook or through other social media platforms, drop us a line and see how we can help.

Published with permission from TechAdvisory.org. Source.

Topic Social Media
June 2nd, 2015

BusinessValue_June2_COver the past few years, technology has taken the business world by storm. With so many people using search engines to find answers, products, and local service providers, you really are missing out if you’ve failed to establish a business website. As more and more business owners jump into the website game, the scramble for the search engines’ prime spots becomes more fiercer than ever. But applying a well thought-out search engine optimization (SEO) strategy can take you straight up to the top. Here’s what you need to know to build an online presence.

SEO defined

The practice of SEO has been around just about as long as search engines themselves. SEO is basically a methodology of techniques and tactics used to increase the number of visitors to a website by obtaining a high-ranking placement in search engine results. There are a lot of crackpot theories about SEO out there, and you’ll have to sift through them to find the techniques that really work for your business.

There’s a saying in the world of SEO that if you’re not first, you’re last. When it comes to SEO there’s no short cut, and the idea of getting your business website ranked on the first page of Google search results in one day is ludicrous. To make things clearer, we’ve compiled a list of the basic SEO practices business owners tend to overlook.

1. Research keywords Keywords are key to your online presence. Add the right keywords to your website and your chances of being found are much higher. First, invest time in keyword research. Find out which keywords your customers are using in search engines, and gather all crucial data for SEO purposes, whether it’s search volume, trends, or competition. Make a list of keywords related to your niche. Don’t be tempted to only go after phrases with the highest search volume - they will be very hard to rank for and might be too broad.

2. Create quality content Based on the researched keywords, generate high quality content with the focus on your readers. Make sure this content reads naturally for human visitors - don’t overdo it by stuffing keywords into your text in the hope of getting high rankings, as most search engines will penalize your website for using this underhand tactic. Good content has relevant keywords in it, but a great one has the keywords while also providing real value to visitors.

3. Place call-to-action buttons A business website should always have a call-to-action to convert visitors into customers. Make sure you add a call-to-action button to each of your most important pages, whether that means the About Us page, service pages, FAQs, or case studies. Call-to-action buttons may vary. They don’t always have to lead to a contact form; they can be links to other content, incentive offers, free downloads - the list goes on.

4. Create an internal link structure After you have quality content, you must show the search engines that your site has a page hierarchy. The general rule of thumb is, all your articles should link back to the home page, service pages, and even other articles. Linking internally allows for easier navigation for your visitors, and there’s a good chance they will spend more time on your website, which is good for SEO purposes.

5. Install analytics tools Tracking your visitors’ behavior on your website is important. Connect your website to analytics tools like Google Analytics and Google Webmaster Tools to gain valuable insight into your website’s statistics. By closely monitoring performance, you can eliminate keywords that aren’t generating you leads, and tweak content that visitors ignore.

SEO is an ongoing process that requires patience and time. These suggestions are meant to set a stronger foundation for your business to expand. If you’re looking for other ways to increase business value, get in touch with us today.

Published with permission from TechAdvisory.org. Source.

June 1st, 2015

Security_May27_CIf your business is lacking adequate security protection, the doors are wide open to an attack from outside. To make things worse, security threats are constantly evolving and developing, rendering them more difficult to keep up with. At least Google is on your side - its recent introduction of physical Security Keys for Drive for Work users means an extra layer of safeguarding for the cloud-based data files you rely on to power your organization.

Google already offers security precautions like two-step authentication, which provides additional protection by requiring you to enter not only your password but also a one-time code received by SMS or similar. This is a crucial weapon in the fight against hackers, since weak usernames and passwords are still be the primary reason for accounts being breached. Security Keys now take things one step further, strengthening your Google Drive account’s coat of armor to an even greater extent.

The Security Key is a physical USB device that is plugged into your computer, and which sends an encrypted signature, instead of a password or other code, to verify your identity and permit you access to your Google account. Crucially, Security Keys are inexpensive - starting from around $6 per unit - and require no additional software for deployment, use or management. Administrators have the ability to track when and where each key is used, as well as being able to disable them if lost and issue backup codes to allow staff uninterrupted access even if they do misplace their key.

Simplifying the login process is also a key part of what Google has tried to achieve with Security Keys. To that end, the first time you use your key to access your Google account on a particular computer, you can opt for Google to remember that device. On subsequent occasions you can quickly sign in using only your password, and without requiring either your key or a two-step authentication code. You can still sign in using your key on other machines, and if a hacker tries to access your account without your key they will also be prompted for a two-step verification code (which, unless they have access to your cell phone, they shouldn’t be able to provide).

Security Keys aren’t an entirely perfect solution, though - there are some significant limitations to the technology. For one, you can’t use them on mobile devices, since they require a USB port to work, and they only allow you to access your Google account through the Chrome browser. Windows, Mac OS, ChromeOS and Linux operating systems are all supported, but if you’re working from your phone or on a browser other than Chrome then you’ll need to continue using two-step authentication. Google says you can mix and match different methods of verification, opting to use Security Keys where they are supported and two-step verification otherwise (or if you don’t have your key with you).

What’s more, only Google Drive currently supports Security Keys - it’s not yet possible to use them with Google Apps, for example. But, while the technology is primarily targeted at Google Drive for Work users, it’s possible to link a single key to multiple accounts, meaning you can use it to access both your work and personal Google accounts. Some users have also queried how much of a safeguard the technology really provides in the absence of an additional PIN code or fingerprint authentication being required for activation, suggesting that a stolen Security Key could be used to access a computer that a user has previously asked Google to remember. But Security Keys do appear to offer at least some additional protection, which will be of comfort to businesses handling sensitive data.

Give us a call to find out how to employ Security Keys and other technology solutions to bolster your protection against network intrusion and data breaches.

Published with permission from TechAdvisory.org. Source.

Topic Security
June 1st, 2015

BusinessContinuity_June1_CBusinesses rely on an effective business continuity plan to carry them through the storm of disasters. Good continuity plans secure your critical data and keep your company up and running through interruptions of any kind. But having your in-house IT department manage data backup could spell disaster for your business - there’s a good chance that the data backup process will be misconfigured or insufficient. That’s where cloud hosts come in. You can offload key infrastructure components to a cloud hosting provider to simplify data backup. Here are some reasons to consider cloud backup over internal backup.

Better uptime

Backing up to an internal drive or an external hard drive won’t completely secure data. If someone steals your computer, you lose the hard drive and the backup. Natural disasters or man-made errors will also likely destroy your backups. Your company could face expensive downtime if your backups are lost or damaged. With cloud-hosted backup, however, things are different. The entire purpose of a cloud backup is to make sure your data is available when you need it. Top cloud service providers will offer redundancy, which means they will make a backup of your backups. This increases uptime and ensures optimum levels of data availability.

Fast resource provisioning

When backups are being implemented, spikes in user activity or cloud environment accessibility can rise rapidly and slow down a website or other running systems. This is where a cloud hosting provider comes in. By closely monitoring user activities, providers can see spikes either before or as they are happening. The provider will provision more resources and virtual machines to manage the influx of users. This type of flexibility is particularly useful for when data backups are in process.

Backup frequency

Most companies work on files and update information throughout the day, so it’s important to have a real-time backup plan ready in case an unexpected disaster occurs. When you backup data to the cloud, you will no longer have to worry about managing the frequency of your backups. Most cloud-hosted providers offer hourly, daily, monthly, or other fixed backup frequencies, while others let you set your own backup schedule. Some of the services offered by these providers will back up files as you make changes, so you’ll know that the very latest version of files and data are always backed up.

Distributed infrastructure

Cloud-hosted backup literally means the delivery of data backup to users all over the world. Selecting the right type of cloud hosting partner is equally as important as having a cloud backup plan in the first place. If international users are trying to access database or download applications through your business website, latency will become a factor - the closer the user is to the data, the faster they’ll be able to access information. A suitable cloud hosting partner will be able to provide backup servers at the location that best suits your company’s business continuity needs. Distributed infrastructure is beneficial if you’re looking to support a large number of worldwide users.

Businesses everywhere are utilizing cloud backup solutions - don’t be the one left behind. If you’re looking for a managed cloud backup service to protect your business data, give us a call today to see how we can help.

Published with permission from TechAdvisory.org. Source.

May 29th, 2015

164_C_iPhoneIn today’s interconnected culture where everyone is armed with an internet-enabled mobile device, it can sometimes feel like privacy is becoming extinct quicker than the iPhone 5. And speaking of the iPhone - if you’re a business owner constantly on the go, you may have fallen into the habit of texting confidential information on your beloved Apple device more often than you should. Not to fear, we’ve got your back. Here are three iPhone privacy adjustments that will give you an added layer of comfort and security.

Turn off message previews

Have you ever accidentally left your iPhone on your desk while taking a bathroom break? When your phone is left unguarded in a public place, this is a golden opportunity for a passerby to glimpse a confidential message on your phone’s display. Here are the steps to take to prevent this from happening. Click on the following:
  1. Settings
  2. Notifications
  3. Messages
  4. Show Previews (turning it off)
With the preview setting off, you’ll still be alerted to a new text message. The only difference is that not a single line of said message will be viewable if someone sneaks a peek at your display.

Automatically delete texts

If you lose your phone or it gets stolen, there’s always the chance of it falling into the wrong hands. When that happens, you don’t want your sensitive or valuable information exposed to a stranger.

To avoid this nightmare scenario, there’s an easy solution to ensure your messages are deleted automatically after a designated time period of your choosing. Follow these steps for this additional security. Click on:

  1. Settings
  2. Messages
  3. Keep Messages
From here you now have the option to keep your messages for 30 days, a year or forever.

Turn off read receipts

When the word “Read” appears under a text message you’ve sent, this is a read receipt. It informs you that the the receiver of the text has seen your message. This works both ways, and also alerts the person you’re messaging with that you’ve read their text as well. So, why would you want to turn this off?

Maybe you don’t want to respond immediately to a client or colleague who is corresponding with you via text. If that’s the case, you may not want him or her to know that you’ve seen their message and are waiting to respond. In this scenario, turn off your read receipts and whoever it is you’re texting with will never know you saw their message.

To turn off read receipts, click on:

  1. Settings
  2. Messages
  3. Send Read Receipts (turning it off)
With these additional privacy measures in place, you can rest assured that a confidential text message will never be seen by the wrong person.

Want more iPhone tips or need a technology question answered? Don’t hesitate to give us a call.

Published with permission from TechAdvisory.org. Source.

Topic iPhone
May 26th, 2015

BusinessContinuity_May26_CIn the event of a disaster, businesses must make sure their servers, data and critical documents are safe and secure. But that’s not all, for it is essential that you ensure the security and peace of mind of your most valuable asset — your employees. With that in mind, here are five business continuity mistakes to steer clear of in order to ensure your organization will live to tell the tale.

Mistake #1: Assuming your employees will be there to support you

Companies that survive unexpected incidents are the ones that thought about their employees’ needs. It is important that your management team are aware of the business continuity plan’s SWOT analysis, which examines the strengths, weaknesses, opportunities and threats you face in a disaster. Review and obtain formal management sign-off on the SWOT analysis and have your management team make decisions in advance about actions that require expenditure.

Review decisions on paying all employees during a period of business interruption for a minimum period of time. Communicate your strategy and message to your employees to let them know that you will be there to support them and their families in the event of a crisis. This way, your employees will have peace of mind knowing you and the company are there for them, and in turn they will be there to support you.

Mistake #2: Using only words, not actions

Once you have your business continuity plan documented and your SWOT signed off, you need to think about the small stuff to ensure your plan is executable. This includes logistical considerations like food, travel and living requirements, medical aid and monetary support.

Walk the walk and ensure your medical providers have made arrangements in advance. Have an Employee Assistance Program (EAP) in place to make sure your employees have access to people who can give them support in the event of an incident. Staff will remember if you provided them with care and support, and will remember even more clearly if you didn’t.

Mistake #3: Not showing your employees how the plan will work

While many business owners worry about downtime, they overlook the fact that explaining the plan and its execution to employees is critical to minimizing lost productivity.

As part of your maintenance program, include your employees as well as your security, medical and EAP team in the testing process. Execute a live test where various providers can demonstrate their capability to support your employees. This way, your employees will know that you care and can have faith you will be able to support them when the tables have turned.

Mistake #4: Not dealing with your employees first

When an incident occurs, the first assessment most businesses make is to determine the impact it has on the company. But how do you execute that process without people? When disaster strikes, your employees will naturally want to be taking care of their families, not your business.

Ensure your crisis management team addresses the people issues first. Where are they? What do I need to do for them? Are there any special employee needs I must address? After having accomplished this, you gain the ability to show your people that you’re in control and that you truly care.

Mistake #5: Reacting rather than communicating

In the event of a disaster, the most important thing to get right is communication. It is imperative that your employees know you can provide them with the most up-to-date information.

Set up a toll-free hotline so your employees can call in for regular updates, or create an open forum where your employees can tell you what you could have done better and what failed. With that, you provide consistent messaging and you can eliminate second-hand information and employee guesswork, while gaining insight into what could have been improved.

If your business continuity plan takes into account that your employees are your biggest assets, you’ll have peace of mind knowing the core of your organization is still standing strong even if the worst should happen.

Looking to learn more about business continuity and how it can help your business? Contact us today and see how we can help.

Published with permission from TechAdvisory.org. Source.

May 26th, 2015

164 C_Biz IntelAre you getting a large amount of traffic to your site but not seeing a corresponding match in product or service sales? This is a head-scratching dilemma that many small business owners will face at one time or another. The reason behind it can be summed up in one word: engagement. A high amount of visitors doesn’t necessarily translate into engaged customers. Here’s how you can use Google Analytics to change that.

How do you measure engagement?

Just because a page receives a large amount of traffic, doesn’t mean it has quality content on it that visitors value. Half of the visitors to your most trafficked blog post or service page can easily bounce within seconds. So to figure out which pages your customers like, you need to measure engagement. And the easiest way to do that is by looking at the amount of time a visitor spends on a page.

Generally speaking, if a visitor is on a page for five minutes or more, they’re likely reading, watching or listening to some form of content you posted. Of course there’s the off chance that maybe he or she took an extended bathroom break after landing on your page or forgot to close it and continued surfing the web in another window. But if a consistent number of visitors are spending several minutes on a given page, you can feel confident that most of them are engaging with the content.

Why does engagement matter?

Simple. The more your visitors engage with your content, the more likely they’ll visit your website again or - even better - become a loyal customer.

You can measure engagement by following these four steps in Google Analytics:

1. Track engagement over a long period of time

We’re not just talking a month or two, but more like years. This will show you which pages are performing best in the long run. To do this, open Google Analytics. Then in the top right corner of the screen, input your date range and then click Apply.

2. Measure all pages

You need to look at time spent on all your pages to see what’s performing best. In the navigation bar to the left of your screen, click on the following in the order below:
  1. Behavior
  2. Site Content
  3. All Pages

3. Compare the average time visitors spend on a page

Under the main graph that displays visitor numbers to your site, you'll see a search box with the word “advanced” next to it. To the right of that, you'll see five buttons. Click on the second button from the right - the Comparison button. To be sure you’re clicking on the correct one, hover your mouse over it and the word “comparison” will pop up.

Slightly below the comparison button and to the left, choose Average time on page as your secondary metric.

4. Mind the Green bars

After you’ve followed the above steps, green bars will appear to the right of some of the pages displayed. The higher the bar, the greater amount of time a visitor is spending on a page.

With this data at your disposal, now you can understand what content your customers find valuable - and then focus on creating more of it.

Want to know more about how to gain valuable insights from your business data? Give us a call today.

Published with permission from TechAdvisory.org. Source.

May 25th, 2015

164_Biz V_CBeing a business owner, you know more than anyone that making mistakes is natural and that you have to be willing to fail if you want to succeed. You also know you can accomplish more - and more quickly - if you can learn from the mistakes of others before making the same missteps on your own. This philosophy applies to many areas of business and life, but did you know that it also applies to IT? Here are five mistakes to avoid when investing in new technology.

Investing in the newest technology instead of the best fit

It’s the job of every marketer to make you believe the newest technology on the market will resolve all your problems. And while the latest cloud or virtualization offering is likely to make things better for many individuals and organizations, it isn’t going to work for everyone.

Don’t let the flash and hype of a new product deceive you. Take the time to think about the results you’re trying to achieve with technology. Make a list of them, and when you’re done match those criteria with the product that fits. Any good IT provider will be happy to serve as your consultant to ensure you make the best choice.

Believing everything will magically work together

As technology evolves, it is inevitably becoming simpler to use. Consumers want user friendly products and solutions that are easy to implement, and nowadays that’s what they’re getting - at least most of the time. Because of this belief that all products are going to be plug-and-play, many business owners hold the misguided assumption that any new technology they implement is automatically going to synchronize with their other IT. It is simply not true.

Though many technologies are compatible with one another, your business is taking a big risk - that could result in massive downtime and wasted money - if you implement a new tool that doesn’t integrate well into your current system and workflow. Be smart, do some research or consult with an IT professional before making a purchase.

Assuming your team doesn’t need support and training

Now that you’ve found the perfect fit technology and you’re sure it will integrate into your current IT setup, you go ahead and purchase it. You let out a sigh of relief as you kick back and let your sparkly new IT solution power your company to new levels of success and profits in a SMB “happily ever after” fantasy. Sound too good to be true? That’s probably because it usually is.

Don’t forget that not all of your employees are going to instinctively know how to use the new technology. Consult with your IT provider to see if they offer support and training. If not, you may want to look elsewhere or find an alternative solution before you buy.

Forgetting to create a budget

More and more IT solutions are packaged with pay-as-you-go monthly pricing. While this is a great way to help you avoid large upfront capital investment, if you implement too many different technologies too fast - and without thinking about the recurring costs - you could quickly run out of money before having properly created a complete technology platform.

Think about what you’re comfortable spending on IT before you open your wallet. Do some research, and either draft a budget on your own or acquire the assistance of a consultant to help you along.

Failing to get staff input

It’s wise to consult with the employees who will be using the new technology you implement, on a daily basis. It’s even wiser to do it before you purchase it.

The truth is that not all of your employees may be on board with the new product. They may actually even know some downsides to it you weren’t aware of. Regardless, it’s smart to consult with them beforehand, or you may find yourself in a constant fight getting them to adopt it.

Need to consult with an IT professional to create a complete technology solution for your business? We’re happy to serve you in any way possible.

Published with permission from TechAdvisory.org. Source.

May 25th, 2015

SocialMedia_May25_CBusinesses today rely on social media marketing to extend their online presence to potential customers. If you’re interested in social media marketing, chances are you already have a Facebook account to announce your company’s latest news and products. But when it comes to social media marketing, Twitter is another powerful tool to drive more traffic to your business and increase brand awareness. Still unsure of how to use Twitter to great effect in your marketing attempts? Here’s what you need to know.

Tweet regularly

Consistent tweeting indicates an active, healthy profile. If you only tweet only once a week, or worse still once a month, most of your followers will forget about you. You’ve worked hard to get them to follow you, so make an effort to keep them engaged by interacting with them on a regular basis. Make sure you tweet relevant or useful information, content your followers will read, retweet, and favorite. Come up with a tweet schedule and refer to it when you’re running out of ideas.

Follow trends

It pays to stay on top of the latest happenings in your industry. Try to put your business in the light by following relevant hashtags and trending topics. This way you’ll always have something new to share with your followers. Add trending hashtags to your tweets, in order to reach new users that have similar interests.

Use visuals

People tend to understand visual content more than text. You should try to create a dynamic experience for your Twitter audience by adding different types of media to your tweets, such as images and videos, which are proven to receive more views, clicks, and shares than plain-text tweets.

Retweet great content

Don’t be afraid to retweet when you see something worth sharing with your followers. Retweeting somebody else’s Twitter content has its own benefits - you create a good relationship with other influencers on Twitter, and it shows your followers that you’re an active member of your online community.

Track mentions

Know what’s being said about you by tracking brand mentions and keywords. This is a great method to provide distinctive customer service or to reach out to new customers. For instance, when someone is tweeting feedback on your products or services, take the opportunity to respond politely. And when you see someone tweet about their needs for a specific service you can provide, jump in to the conversation and introduce your company.

Integrate with other marketing efforts

Twitter is much more effective when integrated with your other marketing activities, such as email subscriptions. For example, if you’re running a promotion or contest via Twitter, let your email subscribers know about it, since they are another customer base who want to receive messages from you - that’s why they signed up in the first place.

If you want to implement Twitter to your business’s social media marketing campaigns, get in touch with us today and we can help.

Published with permission from TechAdvisory.org. Source.

Topic Social Media
May 15th, 2015

MobileGeneral_May15_CFirst we told you it was no longer enough to simply have a web site. Now it’s not even enough that you’re on social media. Mobile is huge - it’s all everyone is talking about - and to truly be effective in your marketing efforts, your focus now needs to be on ensuring that all aspects of your communications are mobile-friendly. That means everything from your web site to your social media presence. Now Twitter points out that it’s through video that you can most effectively communicate with mobile social media users. Here are the facts.

The Twitter report shows that globally, 90 percent of videos watched on Twitter are now being seen through a mobile device - whether that’s a smartphone or tablet - rather than on a desktop or laptop. Of all Twitter users, 82 percent use the social network - which until relatively recently has been primarily text-based - to watch video content.

Also evidenced in the report is the different use that is served by video on Twitter as opposed to that on other platforms, like YouTube. The report drives home the fact that Twitter represents a means for users to discover new video content, even if they weren’t necessarily looking for it. 70 percent of those surveyed said they primarily watch videos that they have discovered on the platform, whereas the majority - 63 percent - of those actively looking for particular videos use YouTube, rather than Twitter, to do so. In Twitter’s own words, consumers go to Twitter to discover content they don’t already know about rather than searching for something specific.

This is good news for advertisers - showing the value that can be driven for brands using videos that Twitter users discover while interacting on the platform in other ways. So too is the fact that video content directly embedded into tweets, rather than hosted on third-party players like Youtube, generates higher engagement - 2.5 times as many replies, 2.8 times as many retweets, and 1.9 times as many favorites. This is likely because of the lesser effort required to watch and interact with native video, as opposed to third-party content which typically involves additional clicks before being able to view it.

The report says two main things to advertisers. Firstly, sharing video content needs to be an increasingly essential part of your social media strategy - and will bring particular value in helping you to connect with the growing proportion of users who access sites like Twitter through mobile devices. Additionally, the research highlights the success stories that businesses are seeing using Twitter advertising methods like Promoted Video - so now could be the time to consider whether sponsored tweets are a good fit for your organization.

To learn more about harnessing mobile devices and social media to boost your business, give us a call - or drop us a tweet!

Published with permission from TechAdvisory.org. Source.